Campaign assets for review

Everything for the AffyAssess paid search and display launch, in one place. Draft, not live. Nothing has been pushed to Google Ads.

● DRAFT — for review, not live

Campaign review

Keyword plan with SA volumes, cost estimates, sample search ads, display banners, counter-competitor targeting, and the go-live checklist.

Four layouts of the "bank statement in, decision pack out" pipeline. Pick a direction for the site and ad landing pages.

All animated display banners at native size, three concepts, on a publisher-grey background.